As the security market continues to grow, more businesses are expanding their services to include CCTV installations. One such business is an electrician’s company based in the UK. In this case study, we will explore how this company started offering CCTV installations to their customers and how it benefited their revenue.

Background

The electrician’s company had been in business for several years, providing a range of electrical services to customers across the UK. However, they noticed that many of their customers were asking about CCTV installations and were struggling to find reliable installers. Seeing an opportunity to expand their services, the company decided to start offering CCTV installations to their customers.

Strategy

To start offering CCTV installations, the company invested in training and certification for their electricians. They also partnered with a reputable supplier of CCTV equipment to ensure that they were offering high-quality products to their customers. To promote their new service, they updated their website and marketing materials to include information about CCTV installations and started advertising their services on social media and local directories.

Results

The company’s decision to start offering CCTV installations was a success. Within a few months, they had secured several new customers for their CCTV services, including businesses and homeowners. The additional revenue from CCTV installations also helped the company weather a downturn in their traditional electrical services during the COVID-19 pandemic.

One key factor in the company’s success was their focus on quality and customer service. By investing in training and partnering with a reputable supplier, they were able to offer high-quality CCTV installations to their customers. They also made sure to communicate clearly with customers about the installation process and follow up after the installation was complete to ensure their satisfaction.

Conclusion

Expanding their services to include CCTV installations was a smart move for this electrician’s company. By investing in training and partnering with a reputable supplier, they were able to offer high-quality installations to their customers and increase their revenue. As the security market continues to grow, businesses like this one have an opportunity to capitalize on the demand for reliable and affordable CCTV installations.

Contact Learn CCTV

To learn more about starting your own CCTV business and getting the CCTV installation training you need to be successful, contact Learn CCTV today!

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